The way your salon looks and feels is a key part of your customers’ experience even before they walk through your door. Carefully chosen decor can do everything from building your brand’s identity to creating a calm atmosphere for your clients – so it’s important you work hard to get it right. Not sure where to start? Don’t worry – … [Read more...] about 5 salon decorating ideas (for an instant upgrade to your Instagram)
Beauty
Wedding season: The 4 best ways to get brides-to-be into your salon
With weddings now worth an eye-watering £10 billion per year for the UK economy, it’s hardly a secret how much brides-to-be could be worth to your business – if you can get get them. From scouting out potentials to showcasing the skills of your salon, here’s how get a bridal party on board. More customers. Increased client loyalty. Easy, on-the-go salon … [Read more...] about Wedding season: The 4 best ways to get brides-to-be into your salon
So, is ombré and balayage the same thing?
Ombré, balayage. The result is really great hair, we know that much. But, what’s the difference? Quite a lot actually. Read on, so you know what to ask your hairdresser for at your next salon trip (besides a strong cup of tea, and a really great Sudoku book – just me?). By Rachel Spedding What is the main difference between ombré and balayage hair colouring? The main … [Read more...] about So, is ombré and balayage the same thing?
How to hang onto your gel nails for longer
Fresh gel nails. So great. So great, in fact, that you must send a pic to your group chat, type with index finger only, and high five anyone in sight. Yes, a new gel mani means all eyes on your fingertips, so keep ‘em staring your way beyond the two-week mark with our expert guide to longer lasting gels. *I’m typing this with freshly painted fingertips, and I see the gal beside … [Read more...] about How to hang onto your gel nails for longer
The 6 beauty treatments you need to learn right now (before your customers start asking)
The salon industry’s digital revolution continues to pick up steam. Beauty consumers are booking online in droves, looking for on-trend treatments at times that work for them. That’s great news for smart business owners. More and more customers booking online means even more opportunities to show those browsers and bookers just what you’re bringing to the table – and make … [Read more...] about The 6 beauty treatments you need to learn right now (before your customers start asking)