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    1. Home
    2. Beth Ryan
    3. Page 139

    Beth Ryan - Content Editor & Brand Copywriter

    Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

    As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

    Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

    Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

    Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

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    How to get a handle on your cracked heels…

    8 March 2017 by Beth Ryan

    The new shoe trends are going to make you want to get on this stat! Platform mules and slip on flats will be everywhere this Spring and your heels need to be ready for it. But cracked heels aren’t just an unwelcome sight come sandal season, the extreme dryness can be so acute that even walking on them can be incredibly painful. While everyone can experience cracked heels, … [Read more...] about How to get a handle on your cracked heels…

    Say bonjour to the Parisian manicure

    7 March 2017 by Beth Ryan

    Introducing the Parisian manicure. So much cooler than its classic ‘french mani’ counterpart, the Parisian manicure is less polish, more glow, and focuses on highlighting the healthy natural tones of your nails. Fresh from Paris Fashion Week, it’s another creation of nail guru Marian Newman and popped up backstage at Mugler, Margiela, Lanvin, Nina Ricci and Dior, to name … [Read more...] about Say bonjour to the Parisian manicure

    How to have French fashion editor hair

    3 March 2017 by Beth Ryan

    Paris fashion week brings out the finest of the French style set and when we’re not coveting their wardrobes, we’re obsessing over their hair. Effortlessly chic and always in excellent condition, French fashion editor hair seems to transcend all seasonal hair trends. They know what works, and they stick to it. But what exactly is it, and how do they get it? Here, we … [Read more...] about How to have French fashion editor hair

    Foils and highlights: what’s the difference?

    1 March 2017 by Beth Ryan

     It’s a question we get asked A LOT! And though the seasoned salon goers out there will know the answer immediately, for first timers, understanding why some colour menus say foils, and others highlights, can be confusing.  Newsflash: there is no difference between the two.  In order to create that multi tonal effect that comes with highlights, your colourist uses foils … [Read more...] about Foils and highlights: what’s the difference?

    Trending now: couture nail art

    27 February 2017 by Beth Ryan

    If there’s one thing we’ve learnt from Milan fashion week, it’s that nail art is back. And not just a subtle spot of nail design, but an elaborate and excessive expression of fashion worn on your slap bang on the end of your fingers.  From Jenny Longworth’s epically bejewelled talons at Gucci to the pearl encrusted fingernails at Antonio Marras and the … [Read more...] about Trending now: couture nail art

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