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Beth Ryan - Content Editor & Brand Copywriter

Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).

As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.

Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.

Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.

Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).

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Mum friendly salons in London

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Navigating a blow dry with a babe (or two) in tow isn't easy. This we know. Having your roots done? Even harder. That's why we've made it our mission to find the most mum friendly salons across London who aim to make the experience that little bit easier for you. From secure play areas, to breast-feeding friendly environments, to mini beauty treatments for the little ones, … [Read more...] about Mum friendly salons in London

Buzzcuts for girls (and boys)

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Shaved is the new short and everybody is at it. Kristen Stewart might have made it newsworthy but buzzcuts have been on a roll for a while now and show no signs of going anywhere. Before K-stew hit the clippers, model Adwoa Aboah made haircut headlines with her own version of a ‘number one.’ And it’s not just girls getting in on the action. Actor Jamie Dorman … [Read more...] about Buzzcuts for girls (and boys)

5 post-spa body scrubs for seriously dry skin

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From massages and body wraps to healing pedicures and pampering steam treatments, there’s something heavenly about the way your skin feels right after leaving the spa. All that steaming, scrubbing and slathering invigorates the senses and sends rough, dry skin packing; but don’t you wish you could keep that beautifully soft feeling for just a little bit longer? Well with our … [Read more...] about 5 post-spa body scrubs for seriously dry skin

How to get a handle on your cracked heels…

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The new shoe trends are going to make you want to get on this stat! Platform mules and slip on flats will be everywhere this Spring and your heels need to be ready for it. But cracked heels aren’t just an unwelcome sight come sandal season, the extreme dryness can be so acute that even walking on them can be incredibly painful. While everyone can experience cracked heels, … [Read more...] about How to get a handle on your cracked heels…

Say bonjour to the Parisian manicure

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Introducing the Parisian manicure. So much cooler than its classic ‘french mani’ counterpart, the Parisian manicure is less polish, more glow, and focuses on highlighting the healthy natural tones of your nails. Fresh from Paris Fashion Week, it’s another creation of nail guru Marian Newman and popped up backstage at Mugler, Margiela, Lanvin, Nina Ricci and Dior, to name … [Read more...] about Say bonjour to the Parisian manicure